Campaign aims to immortalize the famous Brazilian striker in the language forever
The Pele Foundation and Sportv have launched a campaign to include the Brazilian star’s name in the Portuguese language lexicon. The point is that the term “Pelé” means greatness, referring to the three-time world champion striker.
This campaign aims to honor one of the most important players in history by immortalizing him in the voice and writing of every Brazilian.
Todos conhecem e reverencem o maior brasileiro de todos os tempos. Agora, chegou a hora de realizar a pelé das homenagens, eternizando o Rei como uma palavra no dicionário. 👑♾️📖
to stop https://t.co/GdlqkwtiWA One move fast! #PeleNoDicionario # sports pic.twitter.com/y73ImEmAl1– Pele (@ Pele) April 13, 2023
As part of the campaign, the term ‘Pelé’ could be entered into the dictionary with definitions such as ‘the best of all time’, ‘the standard of greatness’, ‘unparalleled’, ‘synonymous with excellence’ and ‘unique’. This initiative aims to institutionalize the term “pelé” so that it will remain forever in the Portuguese language.
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The petition is supported by Santos and Memorabília do Esporte, who consider this campaign culturally important.
Pele was one of the greatest soccer players in history. The forward has a very impressive track record, having spent most of his career at Santos and ending his professional career with the New York Cosmos.
The campaign aims to honor and pay tribute to Pele’s career so that future generations can experience the greatness of one of football’s most legendary players.