ShThe little corner of Portugal has just settled in Saint-Pierre-du-Mont. At 145, Avenue Frédéric Joliot Curie, Luso food brand She opened her store doors on Friday, December 15th. A supermarket with 1001 flavors is already delighting Portuguese society. Lusitania flags surrounded by hearts hang above the aisles. A huge poster of Ponte de Lima adorns one of the walls of the establishment.
At the beginning of next…
ShThe little corner of Portugal has just settled in Saint-Pierre-du-Mont. At 145, Avenue Frédéric Joliot Curie, Luso food brand She opened her store doors on Friday, December 15th. A supermarket with 1001 flavors is already delighting Portuguese society. Lusitania flags surrounded by hearts hang above the aisles. A huge poster of Ponte de Lima adorns one of the walls of the establishment.
In the early afternoon, Gisela and Pedro walk around the 500 square meter supermarket. The pair came from Villeneuve-sur-Lotte (Dordogne) to resupply. They know the place well since they traveled to Bordeaux to do their shopping. They’re looking for “things we don’t eat very often.” “We love chorizo. We came primarily out of greed,” smiles Gisela. In addition to this little sin, it also allows you to replenish reserves “after forgetting something when you get home.”
For their part, Sergio and Marilyn appreciate the opening of the brand. “It brings us a little closer to the country,” says Sergio, holding a box of pills in his hands. He actually relishes the chance to taste pulo-re (traditional birthday cake): “Usually parents or grandparents send it.” On the shelves, it’s hard to resist the urge to grab a few nata pastes or other egg moles (sweets made with yolks). Raw eggs beaten with sugar syrup).
“Great community”
After Lormont and Villenave-d’Ornon (Gironde), João Padilha, president of the company, chose Landes to open his third store. “Customers traveled dozens of kilometers to come to us. Mont-de-Marsan presented itself as a central hub, explains the forty-year-old. A fresh breath of air was needed. It was the right time to open. »
The business manager was originally from Coimbra, and was able to build a “huge community” around his stores within a few years. João Padilha, already in the business world in Portugal, arrived in France in 2017 “with this project in his head.” Today, Luso Alimentation is a wholesale company with over 3,000 references of Portuguese products and around thirty employees spread across three locations.
Dried salted cod takes pride of place on store shelves.
Matthew Sartre
With a logistics center in Portugal, “100%” of the products come from the country of cloves, with the exception of “certain fruits.” In addition to its fixed points in the region, the brand also guarantees grocery delivery in some municipalities. “In addition to our tours with professionals, we deliver to individuals who cannot leave their homes,” explains João Padilha.
In addition to the countless Portuguese references, whether for cold cuts, cheese, beer or olive oil, the store also offers Brazilian and African products, in particular those from the former Portuguese colonies (Guinea Bissau, Angola, Mozambique and Cape Verde). “There is an increasingly large Brazilian community. We have picanha meat but we also have beans and many spices. » Something to please everyone’s taste buds.
Open Monday through Saturday, 9 a.m. to 7:30 p.m., and Sunday, 9 a.m. to 1 p.m.
For Christmas
The traditional codfish risks becoming the Queen of Christmas once again. It will be accompanied by potatoes, onions, parsley and eggs in most cases. It’s difficult to measure up to other dishes. Cabbage and octopus should also find a little place on the tables. The Portuguese king cake, called pollo-re, will also be very popular during end-of-year celebrations.
