Posted on Apr 1, 2018 at 10:00 am
Founder of Intercultural Routes, author of a methodology for decoding cultures and their influences on professional behavior, Natalie Loren directed the book. Communication and cooperation with the Spaniards and the Portuguese. Highlight three cultural and professional characteristics.
#1 Centralized decision making
In Spain, the decision is at the highest level. In terms of personnel, a contract or agreement must be signed with the person most senior: this is what will allow the project to move forward. Only then will the team members take charge of the project according to their skills.Natalie Lauren warns. This is also the case in Portugal. In large Portuguese banks and institutions, the centralization of decision-making is no less important than in France, Remarks by Natalie Loren. In small and medium companies, business leaders make decisions in a very short period of time. »
#2 Familiarity in Spain, respect for titles in Portugal
If hierarchy exists in Spanish corporations, formalities (osted in Cervantes’ language) are not the norm, even with a boss. It is not considered a sign of respect in Spain, insists Natalie Loren. Avoid it as much as possible during the discussion ». Another sign of separation from the signs of strength, “One another’s surnames are not particularly important in everyday life in Spain”. It is different in Portugal, where it seems to be common practice to use addresses, both in writing and verbally. “It reveals the formalism prevailing in Portugal and the importance given to hierarchy”she explained.
#3 The importance of the network
In Spanish and Portuguese cultures, polarization plays a full role. Networking in Spain is more important than studies and diplomas. Natalie Loren notes. You will rarely be asked about your training. The network is more appreciated for professional development ». Network maintenance is facilitated by warm relationships between collaborators. The same is true in Portugal where the concept of community plays a major role. The human relationship you establish with your Portuguese-speaking colleagues is essential in the context of your cooperation, Natalie Loren confirms. These relationships are relatively simple to construct. The Portuguese are a curious and respectful people who are open to discussion. They will always try to create synergy. »
“The Iberian Peninsula. Communication and Cooperation with the Spanish and Portuguese”, supervised by Nathalie Lorrain, Afnor Editions
